Get MailChimp API 3.0 Campaign Data in Google Sheets
Since Google Data Studio doesn’t have a connector to the MailChimp API, you first have to get the data into Google Sheets, and then you have to connect Google Data Studio to that sheet. Since…
Analytics
How to Split an Enhanced Ecommerce Transaction using Google Tag Manager
In this blog post I demonstrates how you can split an Google Analytics Enhanced Ecommerce Transaction on a product level (scope) using Google Tag Manager, create new and modified transactions based on the original transaction,…
Track Klarna Checkout as Enhanced Ecommerce Checkout
Klarna Checkout is a payment solution from Sweden, that is getting traction in more and more countries. If you aren’t familiar with this payment solution, take a look at the Klarna Checkout Demo Store. In this blog…
Hotjar User ID tracking in Google Analytics with Google Tag Manager
Updated 30th of July 2021. This is the 4th time I write about tracking Hotjar User ID in Google Analytics using Google Tag Manager. Some people were complaining that the setup didn’t work (they were having…
Easier Enhanced Ecommerce Product & Promo Tracking
Implementing Google Analytics Enhanced Ecommerce can be complicated, and especially product and promo (internal banner) tracking can be tricky. The “concept” in this blog post addresses a solution to some common implementation and tracking problems: Consistent naming and…
How to Track Printed Pages in Google Analytics
It can sometimes be important to know if your content has been printed. The usual way to track this (in Google Analytics and other web analytics tools) is to use a “Print button” with an onclick event that sends the data to the tool.
However, not every website has a print button, and there are many other ways to print a page. In this blog post I show you how to track printing, and what method used to print the page.
Track if Visitors Copy Your Text in Google Analytics
People are copying my content, and I think it’s great. Since I didn’t find any solutions that suited my needs, I did put together my own cut/copy/paste tracking script for Google Analytics using jQuery.
Tracking Content Readers, Scrollers & Scanners in Google Analytics
A couple of weeks ago Justin Cutroni wrote 2 awesome blog posts about Advanced Content Tracking using Google Analytics. In Part 1 he shared the script he has written and is using, and in Part…