I have written about tracking Hotjar User ID in Google Analytics before, but I found that this solution wasn’t accurate enough for my needs, so I came up with the approach described in this blog…
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If you are working with digital optimization, you have probably already heard about Hotjar, an “All-in-one Analytics and Feedback solution“. Hotjar works well on it’s own, but the value of the tool increases if you integrate it with Google Analytics….
Implementing Google Analytics Enhanced Ecommerce can be complicated, and especially product and promo (internal banner) tracking can be tricky. The “concept” in this blog post addresses a solution to some common implementation and tracking problems: Consistent naming and…
It can sometimes be important to know if your content has been printed. The usual way to track this (in Google Analytics and other web analytics tools) is to use a “Print button” with an onclick event that sends the data to the tool.
However, not every website has a print button, and there are many other ways to print a page. In this blog post I show you how to track printing, and what method used to print the page.
People are copying my content, and I think it’s great. Since I didn’t find any solutions that suited my needs, I did put together my own cut/copy/paste tracking script for Google Analytics using jQuery.
A couple of weeks ago Justin Cutroni wrote 2 awesome blog posts about Advanced Content Tracking using Google Analytics. In Part 1 he shared the script he has written and is using, and in Part…
OK, so you have implemented Facebook Like, Send or Comments on your website, and you see from your referral data in Google Analytics that you are getting traffic from Facebook. But are that traffic caused…
When Facebook launched Facebook iFrame Tabs for Pages, tracking visitor interactions, goals or whatever inside the iFrame in for example Google Analytics suddenly seemed very easy. A common answer in forums when people asked about…
Web analytics tools are under reporting your time spent numbers. This article shows you how you can Measure “True” Time with Google Analytics.