Here you find 3 blog posts about Qualitative Analysis.
Recently I released my Free Feedback Form for Google Analytics. Although it is pretty easy to drill down into the Feedback Form data, exporting the data and putting together a useful report can take some time.
Because of this I have made an Excel sheet using the Google Analytics API which means that you can log into Google Analytics inside Excel, and your Feedback Form Report will be automatically generated.
I have just released my Free Feedback Form for Google Analytics. Although I have built in lot of flexibility in the Feedback Form, it can be a little bit hassle to change settings or questions, and you can't ask different questions to different audiences if you want that.
In this blog post I'll explain you how you can use BTBuckets as an Administration tool for the Feedback Form, which will give you much more flexibility and make it easier to change settings.
Feedback Forms on web sites are getting more and more popular - and for one good reason. Web Analytics including Voice of the Customer, or Why as Avinash Kaushik calls it, can be some of the most valuable data collection and analysis you can do.
But, combining What data with Why data is even better.
Because Why + What can give so much more insight, I have made a Non-intrusive Feedback Form that can be easy customized, and sends data directly into Google Analytics using Event Tracking. And since the measure community gives so much to me, I'm paying back by releasing my Feedback Form for free.