Savio.no - om Webanalyse og Markedsføring på internett

Savio.no er et felles nettsted for Jarle og Eivind Savio. Hovedsaklig omhandler Savio.no webanalyse, markedsføring og webutvikling. Her finner du blant annet den mest omfattende bloggen om Google Analytics i Norge.

Deler av nettstedet inneholder også informasjon om den avdøde kunstneren John Andreas Savio.

Tracking Content Scrollers, Scanners & Readers in Google Analytics

  • 04.03.2012

A couple of weeks ago Justin Cutroni wrote 2 awesome blog posts about Advanced Content Tracking using Google Analytics.

Tracking Content Scrollers & Readers in Google Analytics

I have been using his method with some small tweaks since before he published these blog posts, and since I have been asked if I could publish the script with my tweaks - here it is.

Behavioral Targeting using Facebook Connect & Google Analytics Custom Variables

  • 31.01.2012

In this blog post I explain and demonstrates how to use Facebook Connect as a Social Login function, how to track Facebook demographic data like Gender and Age Group, and how to do Behavioral Targeting based on this data.

Behavioral Targeting using Facebook Connect & Google Analytics Custom Variables

I will not explain all my code in this blog post, it's simply just too much going on. However, you can download all necessary code at the bottom of this blog post.